Marketing Architects

TV Advertising Blueprints: Building Brands and Driving Sales

Is TV dead? What value should I expect from a national TV campaign? Isn’t digital easier? <br />The truth is, there is still a ton of power in TV advertising—even in the digital age. Unlocking that power may seem daunting at first and, of course, comes with a whole host of questions… <br />TV Advertising Blueprints is a show dedicated to answering those questions and giving you insights, strategies, and tactics to make sure your investment pays off. Because with the right blueprint, TV advertising can entirely transform your business. <br />So, join us as we draw on our experience and gather insights from other marketing experts to lay out winning plans for TV advertising success.

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Feb 1, 2022

Does Data Tell the Truth?

E8 • 19 mins

Jan 25, 2022

Are Advertisers in Control?

E7 • 22 mins

Jan 18, 2022

Is Media a Mess?

E6 • 20 mins

Jan 11, 2022

Does Award-Winning Creative Actually Win?

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What Makes a Strong Strategy?

E4 • 23 mins

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