Post-acquisition marketing is massively undervalued. So much marketing to date has been acquisition-focused. Now the top marketers on the planet are turning to customer experience and user retention. We interview them and share their secrets with you.
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Recent Episodes
Nov 29, 2021
New Retention Masterclass! Finally! And ... pls come to the new show!
S1 E25 • 6 mins
Feb 24, 2021
The new mobile economy runs on subscriptions. How do you optimize them?
S1 E24 • 28 mins
Jan 2, 2021
Apps for kids: 350M installs, subscriptions, and mobile user retention for kids in Sago Mini World
S1 E23 • 30 mins
Dec 7, 2020
Why NPS is narcissistic. And ... how to achieve 95% accuracy in predicting churn
S1 E23 • 29 mins
Nov 19, 2020
Mobile user retention: when you HATE HATE HATE paying for the same user again and again and again
S1 E22 • 21 mins