Entdecken Sie spannende Gespräche mit Experten über Marketingstrategien für B2B-Unternehmen. Erfahren Sie, wie sich traditionelle Branchen anpassen und erfolgreich bleiben.
Buyer Journeys bei CHAOS – ein Spagat zwischen B2B & B2C sowie der Einfluss von internationalen Standorten – mit Melanie Riebel, CMO von Chaos (#Folge9)
S1 E9 • 38 mins • Aug 13, 2025
Charts
- 160Decreased by 12
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- 21Decreased by 3
Neueste Folgen
Aug 13, 2025
Buyer Journeys bei CHAOS – ein Spagat zwischen B2B & B2C sowie der Einfluss von internationalen Standorten – mit Melanie Riebel, CMO von Chaos (#Folge9)
S1 E9 • 38 mins
Jul 10, 2025
Smarketing bei COSMO CONSULT – wie sich die Buyer Journey im B2B verändert hat – mit Peter Dibbern, CMO von COSMO CONSULT (#Folge8)
S1 E8 • 51 mins
May 22, 2025
Mate x KI: Warum Templates erst der Anfang sind – mit Andreas Tepel von Mate (#Folge7)
S1 E7 • 39 mins
Apr 29, 2025
Markenbildung am Airport: Wie Köln-Bonn neue Wege mit Corporate Influencern geht – mit Kristin Wunderow & Marie Zoglowek vom Flughafen Köln-Bonn (#Folge6)
E6 • 42 mins
Mar 20, 2025
Wie Sita’s starke Marke das Wachstum in einer Nische beeinflusst – mit Katharina Fricke von sita Bauelemente (#Folge5)
S1 E5 • 46 mins
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