Hören Sie rein in einen unterhaltsamen Podcast, der akademische Forschung in Marketing und Psychologie vereinfacht. In nur zehn Minuten verbinden wir faszinierende Studien mit dem Alltag.
你就留著吧！「免退貨退款/換貨」政策可以提高消費者對品牌的支持。 Returnless Returns Foster Brand Support
S1 E15 • 8 mins • May 20, 2025
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Neueste Folgen
May 20, 2025
你就留著吧！「免退貨退款/換貨」政策可以提高消費者對品牌的支持。 Returnless Returns Foster Brand Support
S1 E15 • 8 mins
May 15, 2025
小小努力會讓你更愿意換取折扣。 The Token-Effort Effect on Price Promotion Effectiveness
S1 E14 • 10 mins
May 12, 2025
美麗的成長思維：不只改變外貌，更能影響你的風險決策？！ Beauty Growth Mindset and Risk-Taking
S1 E13 • 7 mins
May 2, 2025
客製化自己的食物可能可以讓你吃得更健康。Customizing Food Choices for Health and Autonomy
S1 E12 • 9 mins
Feb 18, 2025
Diversity in Branding: The Sellout Effect on Consumers
S1 E10 • 12 mins
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