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Vol.23 为什么品牌们今年又在重新押注线下？聊聊制造消费者、爆品打造、货盘逻辑和蓝海平台上的红海战争
37 mins • Oct 20, 2023
Charts
- 198Decreased by 19
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Episodios recientes
Oct 20, 2023
Vol.23 为什么品牌们今年又在重新押注线下？聊聊制造消费者、爆品打造、货盘逻辑和蓝海平台上的红海战争
37 mins
Sep 8, 2023
Vol.22 屠龙少年终成恶龙？聊聊消费者心理、渠道的全面战争以及天猫的成功与困境：美妆护肤 X 消费观察切面（中）
28 mins
Aug 25, 2023
Vol.21 请回答2010！从「人找货」到「货找人」，聊聊这十几年的渠道变迁与红利-美妆护肤 X 消费观察切面（上）
33 mins
Aug 4, 2023
Vol.20 会员机制不应当是品牌向用户索取忠诚度，而是品牌对自己的要求-会员机制（下）
44 mins
Jul 21, 2023
Vol.19 尊贵的黑海会员也不尊贵了！服务降级后的海底捞，还是那个顾客至上的海底捞吗？-会员机制（上）
31 mins
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