Scopri le testimonianze dei CMO sulla sinergia tra marketing e prodotto. Ascolta i loro successi, fallimenti e ispirazioni per rafforzare i marchi.
#12 - Vanessa Barba (JDE Peets'): “Le rôle du marketing est à la jonction de tous les métiers de l'entreprise”
S2 E2 • 32 mins • Oct 29, 2025
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Episodi recenti
Oct 29, 2025
#12 - Vanessa Barba (JDE Peets'): “Le rôle du marketing est à la jonction de tous les métiers de l'entreprise”
S2 E2 • 32 mins
Sep 23, 2025
#11 - Gilles André (Veolia): “Je lance un appel à tous les marketeers: tentons de mettre en avant les solutions pour avancer ensemble!”
S2 E1 • 25 mins
Sep 17, 2025
BONUS: Les 10 commandements de CMO voices
S1 7 mins
Jun 25, 2025
#10 - Benjamin Sekkai (Stellantis): “Nos marques ont une histoire incroyable, c’est une force”
S1 E10 • 30 mins
May 28, 2025
#9 - Adrien Mahieu (AB InBev): “Ma règle d’or du marketing? Sois le CEO de ta marque!”
S1 E9 • 26 mins
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