CMOの声では、マーケティングとプロダクトのシナジーに関するCMOの証言を紹介します。彼らの成功、失敗、そしてブランドを強化するためのインスピレーションを聞いてみましょう。
#10 - Benjamin Sekkai (Stellantis): “Nos marques ont une histoire incroyable, c’est une force”
S1 E10 • 30 mins • Jun 25, 2025
Charts
- 120Decreased by 13
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最近のエピソード
Jun 25, 2025
#10 - Benjamin Sekkai (Stellantis): “Nos marques ont une histoire incroyable, c’est une force”
S1 E10 • 30 mins
May 28, 2025
#9 - Adrien Mahieu (AB InBev): “Ma règle d’or du marketing? Sois le CEO de ta marque!”
S1 E9 • 26 mins
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#8 - Mélanie Decelle (Spadel): “On me dit souvent que je suis un vrai produit FMCG. Et cela me va parfaitement!”
S1 E8 • 28 mins
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#7 - Étienne Bachellier (Alken-Maes): “Le marketing, c’est tout sauf du pif!”
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#6 - Marc Duquesnoy (L'Oréal): "Il faut saisir ce qui commence, c’est ‘ma’ règle d’or du marketing"
S1 E6 • 28 mins
