The CPG View

The CPG View

Descubra as principais estratégias e insights para o sucesso na indústria de bens de consumo embalados com The CPG View, o recurso líder para profissionais globais de múltiplos canais.

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Breaking New Ground: Inside Macy’s Retail Media Transformation (Michael J. Krans, Vice President of Retail Media at Macy’s)

18 mins • Feb 13, 2025

Episódios recentes

Feb 13, 2025

Breaking New Ground: Inside Macy’s Retail Media Transformation (Michael J. Krans, Vice President of Retail Media at Macy’s)

18 mins

Feb 6, 2025

Building Balanced Teams, Simplifying eCommerce, and Planning for Success: The Future of Digital Strategy (Jennifer Peters, Director of DTC, Martech, + Digital Compliance at Olly)

28 mins

Jan 30, 2025

AI Meets Marketing: How General Mills is Redefining Enterprise Capabilities with Carter Jensen (Senior Manager, Enterprise Marketing Capabilities at General Mills)

25 mins

Jan 23, 2025

Leading with Purpose: Bryan Santee on Innovation, Trust, and Customer-Centricity at PepsiCo Beverages (Bryan Santee, Chief Commercial Officer at PepsiCo Beverages U.S.)

23 mins

Jan 16, 2025

Driving E-Commerce Excellence: Wendell Venerable on Strategy, Growth, and Consumer Engagement (Wendell Venerable, Vice President - Global eCommerce at Congo Brands)

20 mins

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