Sandra Thomas-Comenole

The Behavioral Economics in Marketing's Podcast

Explore como a tomada de decisão humana influencia as estratégias de marketing. Aprenda como a economia comportamental pode aprimorar os insights dos compradores e melhorar sua abordagem de marketing.

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Pitfalls in the Intention-Action Gap — Why Good Intentions Fail | Behavioral Economics in Marketing Podcast | Season 10 - In Review

S5 E225 • 9 mins • Jul 31, 2025

Episódios recentes

Jul 31, 2025

Pitfalls in the Intention-Action Gap — Why Good Intentions Fail | Behavioral Economics in Marketing Podcast | Season 10 - In Review

S5 E225 • 9 mins

Jul 30, 2025

REPLAY: Intention-Action Gap on Habit Change | Behavioral Economics in Marketing Podcast | Season 10 - In Review

S10 E216 • 10 mins

Jul 28, 2025

Season 3 Rewind: Bridging the Intention-Action Gap in Leadership and Growth | Behavioral Economics in Marketing Podcast | Season 10 - In Review

S10 E207 • 4 mins

Jul 24, 2025

Hyperbolic Discounting: Overcoming Short-Term Thinking in Leadership Decisions | Behavioral Economics in Marketing Podcast | Season 10 - In Review

S10 E224 • 9 mins

Jul 23, 2025

REPLAY: Managing Cognitive Dissonance | Behavioral Economics in Marketing Podcast | Season 10 - In Review

S10 E215 • 9 mins

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