Forbes

The CEO’s Guide to Marketing

Unisciti a Seth Matlins mentre condivide intuizioni pratiche su marketing e strategie aziendali attraverso discussioni coinvolgenti con i principali leader del settore e esperti.

Listen on Apple Podcasts

The one with Calvin Klein CMO Jonathan Bottomley on the business of telling truth with power, an archaeological way of thinking, and the analytical arts.

E11 • 60 mins • Feb 20, 2025

Episodi recenti

Feb 20, 2025

The one with Calvin Klein CMO Jonathan Bottomley on the business of telling truth with power, an archaeological way of thinking, and the analytical arts.

E11 • 60 mins

Feb 14, 2025

The one with Chime CMO Vineet Mehra about commercial leadership, capital allocation, and a Biggie versus Tupac marketing metaphor.

E10 • 45 mins

Feb 5, 2025

The one with Visa CMO Frank Cooper about predicting and interpreting outcomes.

E9 • 49 mins

Jan 29, 2025

The one with Ally Financial’s Chief Marketing and PR Officer Andrea Brimmer about the c-suite’s lack of understanding of marketing’s complexity.

E8 • 51 mins

Jan 22, 2025

The one with DoorDash Chief Marketing Officer Kofi Amoo-Gottfried about the sum of all interactions and associations.

E7 • 48 mins

Lingua
Inglese
Paese
Stati Uniti
Feed Host
Sito web
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