Únete a Seth Matlins mientras comparte ideas prácticas sobre marketing y estrategias empresariales a través de conversaciones atractivas con los principales líderes y expertos de la industria.
The one with HP Chief Marketing and Corporate Affairs Officer Antonio Lucio about following the money, the relationship between numbers and ideas, and the bottom-line consequences of defining marketing too narrowly.
E12 • 44 mins • Feb 27, 2025
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Episodios recientes

Feb 27, 2025
The one with HP Chief Marketing and Corporate Affairs Officer Antonio Lucio about following the money, the relationship between numbers and ideas, and the bottom-line consequences of defining marketing too narrowly.
E12 • 44 mins

Feb 20, 2025
The one with Calvin Klein CMO Jonathan Bottomley on the business of telling truth with power, an archaeological way of thinking, and the analytical arts.
E11 • 60 mins

Feb 14, 2025
The one with Chime CMO Vineet Mehra about commercial leadership, capital allocation, and a Biggie versus Tupac marketing metaphor.
E10 • 45 mins

Feb 5, 2025
The one with Visa CMO Frank Cooper about predicting and interpreting outcomes.
E9 • 49 mins

Jan 29, 2025
The one with Ally Financial’s Chief Marketing and PR Officer Andrea Brimmer about the c-suite’s lack of understanding of marketing’s complexity.
E8 • 51 mins

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