Explore como as empresas podem se adaptar às mudanças digitais priorizando as necessidades dos clientes. Mude do marketing tradicional para uma abordagem mais unificada e centrada no cliente.
The B2B Journey Map: An Interview with Jim Tincher, President, Heart of the Customer
E49 • 60 mins • Dec 12, 2024
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Dec 12, 2024
The B2B Journey Map: An Interview with Jim Tincher, President, Heart of the Customer
E49 • 60 mins
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Nov 25, 2024
Saving Market Research: An Interview with Brett Townsend, SVP of Strategy, Quester
E48 • 66 mins
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Nov 5, 2024
Buyer Personas: An Interview with Jim Kraus, President, Buyer Persona Institute
E47 • 61 mins
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Oct 18, 2024
Cultural Intelligence: An Interview with Anastasia Karklina Gabriel, Senior Insights Lead at Reddit and Cultural Theorist
60 mins
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Sep 26, 2024
Customer Equity: An Interview with Allison Hartsoe, AI Value Creation Consultant and Author
62 mins
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