The Forge

The Persuasion Game

Descubra como a persuasão influencia as decisões dos consumidores e o sucesso das empresas. Especialistas compartilham insights e estratégias para melhorar seu marketing.

Listen on Apple Podcasts

Why we’re in a golden age for consumer insights, with Fenny Léautier, Philips

S1 E22 • 29 mins • Jul 29, 2025

Episódios recentes

Jul 29, 2025

Why we’re in a golden age for consumer insights, with Fenny Léautier, Philips

S1 E22 • 29 mins

Jul 15, 2025

Marketing to tomorrow’s ageing consumers, with Jennifer Whyte, Front End Innovation, Haleon

S1 E21 • 26 mins

Jul 1, 2025

Winning in a declining category, with Grant McKenzie, Ex-CMO, Asahi

S1 E20 • 29 mins

Jun 17, 2025

Three steps to portfolio success: Learning from leading brands with Steven Melford

S1 E19 • 30 mins

Jun 3, 2025

The key to brand success? Look after the core - with Amit Singh

29 mins

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