Henry Piney

Insights, Marketing & Data: Secrets of Success from Industry Leaders

Découvrez comment des experts utilisent les insights consommateurs et les données pour booster leurs entreprises. Écoutez des interviews hebdomadaires d'innovateurs du secteur.

Listen on Apple Podcasts

Épisodes récents

Dec 12, 2024

DELINEATE - James Turner, CEO & Founder. Is conventional brand tracking broken? Harnessing machine-driven insights for real-time understanding; evaluating true campaign levers not vanity metrics; lessons from founding Delineate and what comes next.

S4 E10 • 48 mins

Dec 5, 2024

THOUGHTFUL RESEARCH - Erin Sowell, Founder. Applying environmental principles to market research; from ecosystem science into consumer insight; inspiring the next generation of industry leaders.

S4 E9 • 37 mins

Nov 28, 2024

UNIVERSAL PICTURES - Owen Myles, Senior Director, Global Research & Analytics. Marketing iconic movies like "Wicked" and "Jurassic World"; adapting to the post-pandemic landscape; navigating agency/ client relationships; insights from the BBC and Sony.

S4 E8 • 44 mins

Nov 7, 2024

MESH - Fiona Blades, Founder & CEO. Navigating business with purpose and values; empowering marketers through experience measurement; the transformative role of retail media.

S4 E7 • 49 mins

Oct 24, 2024

BANG & OLUFSON - Stefanie Zammit, Director, Analytics and Insight. Re-examining the role of analytics and insight; navigating Middle East market research; learnings from Marks & Spencer and Starbucks; key traits of successful agencies.

S4 E6 • 47 mins

Langue
Anglais
Pays
Thaïlande