Découvrez comment des experts utilisent les insights consommateurs et les données pour booster leurs entreprises. Écoutez des interviews hebdomadaires d'innovateurs du secteur.
Charts
- 189NEW
- 173Decreased by 4
- 197NEW
- 110Decreased by 2
Épisodes récents
Dec 12, 2024
DELINEATE - James Turner, CEO & Founder. Is conventional brand tracking broken? Harnessing machine-driven insights for real-time understanding; evaluating true campaign levers not vanity metrics; lessons from founding Delineate and what comes next.
S4 E10 • 48 mins
Dec 5, 2024
THOUGHTFUL RESEARCH - Erin Sowell, Founder. Applying environmental principles to market research; from ecosystem science into consumer insight; inspiring the next generation of industry leaders.
S4 E9 • 37 mins
Nov 28, 2024
UNIVERSAL PICTURES - Owen Myles, Senior Director, Global Research & Analytics. Marketing iconic movies like "Wicked" and "Jurassic World"; adapting to the post-pandemic landscape; navigating agency/ client relationships; insights from the BBC and Sony.
S4 E8 • 44 mins
Nov 7, 2024
MESH - Fiona Blades, Founder & CEO. Navigating business with purpose and values; empowering marketers through experience measurement; the transformative role of retail media.
S4 E7 • 49 mins
Oct 24, 2024
BANG & OLUFSON - Stefanie Zammit, Director, Analytics and Insight. Re-examining the role of analytics and insight; navigating Middle East market research; learnings from Marks & Spencer and Starbucks; key traits of successful agencies.
S4 E6 • 47 mins
Langue
Anglais
Pays
Thaïlande
Site web
Flux