Consumer Behavior Lab
Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
マーケターが行動科学を活用してブランド戦略を強化する方法を探ります。マーケティングにおけるより賢い意思決定のために、消費者の動機を解読する方法を学びます。
Pret a Manger: bouncing back from the pandemic with behavioral science
S1 E52 • 23 mins • Jan 23, 2025
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最近のエピソード
Jan 23, 2025
Pret a Manger: bouncing back from the pandemic with behavioral science
S1 E52 • 23 mins
Jan 16, 2025
Interview with Seth Stephens-Davidowitz: author of Everybody Lies
S1 E51 • 49 mins
Jan 9, 2025
The Replication Crisis: How to Avoid Basing Your Marketing on Bogus Findings
S1 E50 • 25 mins
Dec 19, 2024
How to change habitual customer behavior in the New Year
S1 E49 • 28 mins
Dec 5, 2024
Interview with Phil Barden: author of Decoded
S1 E48 • 49 mins
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