Decoding the science of digital persuasion.

Marketing Science Lab

Explore the intersection of data and strategy in marketing. Discover consumer behavior insights and effective campaign tactics to boost your decision-making skills.

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Ghost Carts & Chill: Unlocking Millennial Shopping Cart Abandonment

6 mins • Feb 2, 2025

Recent Episodes

Feb 2, 2025

Ghost Carts & Chill: Unlocking Millennial Shopping Cart Abandonment

6 mins

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United States
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