The Current

The Big Impression

Join editors Damian Fowler and Ilyse Liffreing as they share powerful stories from top brands, highlighting key campaigns, triumphs, setbacks, and valuable lessons. New episodes weekly!

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State Farm’s Patty Morris on pulling off an NFL crossover in less than two days

S12 E122 • 24 mins • Aug 13, 2025

Recent Episodes

Aug 13, 2025

State Farm’s Patty Morris on pulling off an NFL crossover in less than two days

S12 E122 • 24 mins

Aug 6, 2025

Diageo’s Sophie Kelly on why great brand-building starts offline

S12 E121 • 14 mins

Jul 30, 2025

Kinective Media’s James Rothwell on United’s sky-high media ambitions

S12 E120 • 22 mins

Jul 23, 2025

Unilever’s Ryu Yokoi on Dove’s sweet-smelling campaign

S12 E119 • 15 mins

Jul 16, 2025

SAP’s Tim Hoppin on why emotional storytelling belongs in B2B

S12 E118 • 17 mins

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