Explore the $350 billion licensing industry with David Born. Gain insights into how beloved brands and characters reach products through engaging stories and practical advice.
The Product Development Journey - Where Licensed Products Come to Life
S1 E6 • 12 mins • May 10, 2025
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Recent Episodes
May 10, 2025
The Product Development Journey - Where Licensed Products Come to Life
S1 E6 • 12 mins
Apr 27, 2025
Inside the Mind of a Licensor – What Makes Them Say Yes (or No)
S1 E5 • 11 mins
Apr 21, 2025
Special Bonus Episode: Inside Licensing Expo 2025 – Tips, Insights & What First-Timers Need to Know
S1 44 mins
Apr 13, 2025
From Cartoons to Car Brands – Vegas and My Licensing Wake-Up Call
S1 E4 • 11 mins
Mar 30, 2025
My First Licensing Negotiation – Lessons from the Deal Table
S1 E3 • 12 mins
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