Building a brand people obsess over isn’t luck - it’s strategy (with a little bit of main character energy).

The Cult Brand Podcast is your weekly permission slip to romanticize the grind and work on your business, not just in it. Hosted by brand strategist, designer and lifestyle marketing expert Katie Proctor, this is your weekly catch-up for building the kind of brand people don’t just buy from - they obsess over.

Join me over a virtual coffee (or mimosa if that's more your vibe) for bite-sized brand therapy sessions, real talk about what it actually takes to build a cult following, and step-by-step strategies you can steal for your own brand without the fluff, without the bro-marketing, and without gatekeeping the good stuff.

If you’re ready to go from “looks cute” to sells out, consider this your seat at the table.

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