This podcast shares insights on how qualitative researchers identify key clues in interviews and observations, offering practical tips and case studies to enhance skills.
The Tyranny Of The Transcript
S1 E5 • 8 mins • Nov 17, 2020
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Recent Episodes

Nov 17, 2020
The Tyranny Of The Transcript
S1 E5 • 8 mins

Sep 23, 2020
Going off-piste: could a little less structure in your research take you further?
14 mins

Sep 3, 2020
Creating Loyal Customers....using segmentation
S1 E4 • 16 mins

Jul 30, 2020
How to handle comments in employee surveys
S1 E3 • 11 mins

Jul 29, 2020
Framing your research - how your objective can open up or close down your route to fresh insights
S1 E2 • 11 mins

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