ROMI

Truth, Lies and B2B Tech

Explore the latest in B2B technology with insights from industry experts. Get straight talk on marketing, sales, and service trends without the fluff.

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Why short-term lead generation doesn’t work for long-term, complex B2B sales

S1 E10 • 32 mins • Jan 31, 2025

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Jan 31, 2025

Why short-term lead generation doesn’t work for long-term, complex B2B sales

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