Business of Apps

Business of Apps Podcast

Tune in for engaging discussions with app industry experts, covering marketing strategies, development tips, and monetization tactics to help you succeed in the app market.

Listen on Apple Podcasts

#238: Stand out with smarter mobile messaging with Jason Lyman, Chief Marketing Officer at Customer.io

E238 • 24 mins • Jul 7, 2025

Recent Episodes

Jul 7, 2025

#238: Stand out with smarter mobile messaging with Jason Lyman, Chief Marketing Officer at Customer.io

E238 • 24 mins

Jun 16, 2025

#237: What not to do: Lessons from consulting hundreds of apps Reed Kuhn, Head of Business Strategy at Branch.io

E237 • 32 mins

Jun 2, 2025

#236: Web-first growth: the new playbook for app UA with Gessica Bicego, Marketing & Growth Consultant

E236 • 36 mins

May 26, 2025

#235: “Next gen ad creative: hits & misses” App Promotion Summit London panel

E235 • 46 mins

May 19, 2025

#234: “Beyond installs: the future of app growth (2025)” App Promotion Summit London panel

E234 • 46 mins

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