Hélène Parker

The Programmatic Digest

Tune in weekly with Helene Parker as she shares the latest programmatic and digital news, along with insightful interviews from industry experts, in a concise format.

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161. Day 2️⃣: Optimize Frequency Caps #programmaticadvertising

2 mins • Dec 19, 2024

Recent Episodes

Dec 19, 2024

161. Day 2️⃣: Optimize Frequency Caps #programmaticadvertising

2 mins

Dec 19, 2024

160. Day 1️⃣: Audit/QA All Active Programmatic Campaigns in Your DSP(s)

2 mins

Nov 23, 2024

159. Pre-Bid Filters and PMP Deals Training With Iesha White - Part 1

27 mins

Oct 15, 2024

158. Mastering TV Advertising: Balancing Traditional and Programmatic Strategies with Haley Wiaz

34 mins

Oct 8, 2024

157. Balancing In-House Expertise and Outsourcing with Helen Lum at AppScience

E157 • 34 mins

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