Kevin Chen & George Coudounaris

The B2B Playbook

Join Kevin and George as they share practical tips and real-world insights to boost your B2B marketing efforts. Learn from experts and grow your business online!

Listen on Apple Podcasts

#172: Why Most FAIL at B2B Customer Journey Research (And How to Fix It) - Ryan Paul Gibson

S7 E3 • 51 mins • Feb 24, 2025

Recent Episodes

Feb 24, 2025

#172: Why Most FAIL at B2B Customer Journey Research (And How to Fix It) - Ryan Paul Gibson

S7 E3 • 51 mins

Feb 16, 2025

#171: The Virtual Event Playbook we used to drive 500+ registrants in 8 Weeks (+pipeline & revenue) - Pallavi Dhody

S7 E2 • 69 mins

Feb 9, 2025

#170: Our Simple 3 Step Demand Generation Plan for 2025

S7 E1 • 37 mins

Feb 2, 2025

#169: Minimum Viable Content: Testing Your Way to Better Results, Faster - B2B Content Expert Jess Cook

S6 E46 • 52 mins

Jan 27, 2025

#168: How to Segment the Market for an Outsized Impact in B2B - PLUS the one thing most companies don't do after

S6 E45 • 41 mins

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